Scarlet Media - Using the press to build on your success



THE LICHFIELD FESTIVAL: We were asked to help one ofthe region’s most prestigious arts festivals achieve maximum publicity on a minimum budget. A two-month PR campaign resulted in a massive amount of media exposure, with press releases and features on performers appearing in a wide range of publications, from regional and national titles to specialist magazines.The success of the campaign speaks for itself as visitor numbers rose 30 per cent on last year. "Scarlet Media used their time very effectively which meant none of our limited resources was wasted. They gave us a tailor-made service which really did get results. Lisa and Ros listened carefully to what we wanted and then did just what we asked and more. Their journalism experience meant they could fine tune our message and get the words into print exactly as we wanted them. For PR and media support in the Midlands they would be difficult to beat" - Peter Bacon, Administrator for the Lichfield Festival

THE LICHFIELD FESTIVAL: We were asked to help one ofthe region’s most prestigious arts festivals achieve maximum publicity on a minimum budget. A two-month PR campaign resulted in a massive amount of media exposure, with press releases and features on performers appearing in a wide range of publications, from regional and national titles to specialist magazines.The success of the campaign speaks for itself as visitor numbers rose 30 per cent on last year.

"Scarlet Media used their time very effectively which meant none of our limited resources was wasted. They gave us a tailor-made service which really did get results. Lisa and Ros listened carefully to what we wanted and then did just what we asked and more. Their journalism experience meant they could fine tune our message and get the words into print exactly as we wanted them. For PR and media support in the Midlands they would be difficult to beat"

- Peter Bacon, Administrator for the Lichfield Festival